Source For Sports Welcomes Players Back with A New Brand Look
Thursday, October 6, 2022
by: Source for Sports

Section: Member News




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Source For Sports Welcomes Players Back with A New Brand Look

 

October 6th, 2022
                                                                                                     
Source for Sports (“SFS”), Canada's largest sporting goods retail buying group, unveils a new brand identity to its customers with the start of their “Back to Hockey” campaign this season. 
 
This brand transformation includes a new brand logo and tagline – “WE FIT YOUR GAME” - that is featured throughout all marketing channels, in addition to new store design standards and a new Source Exclusive collection of hockey accessories.